What Are Guides?
Guides are detailed, step-by-step instructions for completing a specific process step. They’re the “how-to” documentation that helps team members perform tasks correctly and consistently. Think of guides as recipes. They provide clear, sequential steps that anyone can follow to achieve the same result.Guides are individual process steps within your Core Process, not Blueprints. For Blueprint-level documentation, use Blueprint documentation instead.Learn more: Blueprints vs Guides
When to Create Guides
Create guides for process steps that:Are Complex
Multi-step tasks where mistakes are costly or common
Use Systems
Activities requiring navigation through software or specific tools
Need Consistency
Tasks that must be done the same way every time for quality or compliance
Train New Staff
Activities that new team members need to learn
Creating Your First Guide
1
Navigate to Your Guide
Open the Core Process and find the Guide you want to add detailed instructions to.Click on the Guide to open its detail view.
2
Find the Instructions Section
Look for a “Details,” “Instructions,” or “How-To” section in the Guide details.You may see a tab or button labeled “Create Instructions” or “Add Details.”
3
Click Create Instructions
Click the “Create Instructions” or “Add Details” button.This opens the instructions editor.
4
Add a Title
Your instructions title should match the Guide name or clearly reference it.Examples:
- “How to Screen Resumes”
- “Sending Client Proposals - Step by Step”
- “Processing Refund Requests”
5
Write Step-by-Step Instructions
Break down the task into clear, sequential steps. Each step should be one action.Number your steps and start each with an action verb.Use the rich text editor to format your steps clearly.
6
Add Visual Aids
Include screenshots, videos, or diagrams that show what to do.Visual aids make instructions faster to follow and reduce errors.
7
Include Tips and Warnings
Add helpful tips, common mistakes to avoid, and troubleshooting advice.This makes your instructions more practical and useful.
8
Review and Save
Walk through your instructions as if you’re performing the task for the first time. Is anything unclear?Click “Save” to publish your instructions.
Guide Instructions Template
Use this template for consistent, easy-to-follow instructions:Writing Great Step-by-Step Instructions
Rule 1: One Action Per Step
Rule 1: One Action Per Step
Each step should be one discrete action. Don’t combine multiple actions.Good:
- Step 1: Open the CRM
- Step 2: Navigate to the Contacts tab
- Step 3: Click “Add New Contact”
- Step 1: Open the CRM, go to Contacts, and add a new contact
Rule 2: Start with Action Verbs
Rule 2: Start with Action Verbs
Begin each step with a clear action verb that tells people what to do.Good action verbs:
- Click, Select, Enter, Type, Choose, Navigate, Open, Close, Save, Review, Confirm, Verify
- “Click the ‘Submit’ button in the bottom-right corner”
- “Enter the customer’s email address in the ‘Email’ field”
- “Select ‘Priority: High’ from the dropdown menu”
Rule 3: Be Specific
Rule 3: Be Specific
Provide exact details. Don’t assume people will figure it out.Vague:
- “Update the document”
- “Update the ‘Client Name’ field in the contract template with the client’s legal business name (check spelling in Salesforce)”
Rule 4: Include Location Details
Rule 4: Include Location Details
Tell people exactly where to find buttons, fields, or options.Better:
- “Click the ‘Save’ button”
- “Click the blue ‘Save’ button in the bottom-right corner of the screen”
Rule 5: Explain Decision Points
Rule 5: Explain Decision Points
When there are choices or conditions, clearly explain what to do.Example:
Step 4: Determine Priority LevelUse if/then logic to cover different scenarios.
- If the ticket mentions “urgent,” “emergency,” or “down,” select “Priority: Critical”
- If the ticket mentions a deadline within 24 hours, select “Priority: High”
- All other tickets: select “Priority: Normal”
Adding Visual Elements
Visual aids make guides much more effective:Screenshots
Capture screens showing exactly what buttons to click or forms to fill out
Annotations
Add arrows, circles, or highlights to draw attention to specific areas
Screen Recordings
Record your screen while performing the activity for complex procedures
Flowcharts
Show decision trees or branching logic visually
Before/After
Show what the result should look like when done correctly
Templates
Include sample outputs or filled examples
Screenshot Best Practices
- What to Capture
- How to Annotate
- What to Avoid
✅ Entire screen or window for context
✅ The button, field, or area the user needs to interact with
✅ Enough surrounding interface to orient the user
✅ Confirmation messages or results
Complete Guide Example
Here’s a full example of well-written Guide instructions:Example: Processing a Customer Refund
Example: Processing a Customer Refund
Guide: Process Customer Refund Request
Overview
These instructions cover how to process approved refund requests through our payment system and notify the customer.Prerequisites
- Refund has been approved by customer service manager
- Approval email is in the refund ticket
- Original payment method is still valid
Estimated Time
5-10 minutesTools Needed
- Stripe Dashboard access
- Zendesk ticket system access
- Refund notification email template
Step-by-Step Instructions
Step 1: Verify Refund Approval
Open the Zendesk ticket and confirm that:- Manager has commented “APPROVED” in the ticket
- Refund amount is clearly stated
- Customer account is in good standing
Step 2: Open Stripe Dashboard
- Navigate to dashboard.stripe.com
- Log in with your company credentials
- Select “Payments” from the left sidebar
Step 3: Find the Original Payment
- In the search bar, enter the customer’s email or order number
- Click on the matching payment in the results
- Verify the payment details match the refund request:
- Customer name
- Amount
- Date
- Product/service purchased
Step 4: Issue the Refund
- Click the “Refund” button in the top-right of the payment details page
- Enter the refund amount (full or partial as approved)
- In the “Reason” dropdown, select the appropriate reason:
- “Requested by customer” (most common)
- “Duplicate charge”
- “Fraudulent”
- In the notes field, enter the Zendesk ticket number (format: #12345)
- Click “Refund [amount]” to confirm
Step 5: Copy the Refund ID
After the refund processes, Stripe displays a confirmation screen with a refund ID (format: re_1234567890).Copy this ID. You’ll need it for the customer notification.Step 6: Update the Zendesk Ticket
- Return to the Zendesk ticket
- Change the ticket status to “Solved”
- Add an internal note with:
- Refund amount
- Stripe refund ID
- Date processed
- Your name
“Refund processed: $49.99 Stripe refund ID: re_1234567890 Date: June 15, 2024 Processed by: Sarah J.”
Step 7: Notify the Customer
- In Zendesk, click “Apply Macro”
- Select “Refund Processed Notification”
- The email template auto-fills with:
- Customer name
- Refund amount
- Estimated arrival time (5-10 business days)
- Add the Stripe refund ID to the email where indicated
- Review the email for accuracy
- Click “Send”
Decision Points
What if the original payment method was deleted?- Stripe will attempt to refund to the card automatically
- If it fails, contact the customer for current payment details
- Document the situation in the ticket and escalate to your manager
- This isn’t possible through Stripe
- Escalate to accounting for a manual check or ACH transfer
- Add “ACCOUNTING” tag to the ticket
- This should never happen. Do not process.
- Notify your manager immediately. This may indicate fraud.
Tips & Best Practices
✅ Always verify approval before processing. Unauthorized refunds can’t be reversed.✅ Double-check the refund amount. Typos can cause issues.✅ Process refunds within 24 hours of approval for better customer satisfaction.✅ Add the Stripe refund ID to Zendesk. Customers often call asking for status, and you’ll need this to look it up.Common Mistakes to Avoid
❌ Processing without approval: Always get manager approval first❌ Wrong amount: A 499.90 mistake is costly and hard to fix❌ Forgetting to notify customer: Customer will call asking when they’ll get their money❌ Not documenting in Zendesk: Other team members need to see what happenedTroubleshooting
Problem: “Refund button is grayed out”- Solution: Payment may still be processing or already refunded. Check the payment status. If unclear, contact Stripe support.
- Solution: Don’t process the refund. Contact your manager. Disputed charges follow a different process.
- Solution: Look up the Stripe refund ID, check status, contact customer’s bank if needed. See “Late Refund Follow-up Guide.”
Related Resources
Guide Writing Tips
Test Your Guide
Have someone unfamiliar with the task follow your guide. Where do they get confused?
Use Simple Language
Write at an 8th-grade reading level. Avoid jargon and complex terminology.
Be Consistent
Use the same terms throughout. Don’t call something a “button” in one step and an “icon” in another.
Update Regularly
When systems change or processes improve, update your guides immediately.
Common Guide Mistakes
Forms in Guides
Some activities require forms to be completed. You can attach forms directly to your guides.1
Create or Upload Form
Create a fillable form or upload a form template (PDF, Word, etc.)
2
Attach to Guide
Link the form in your guide, or use the system’s form attachment feature if available
3
Reference in Instructions
In your step-by-step instructions, tell users when and how to complete the formExample: “Step 5: Complete the Budget Request Form (attached below) with all required fields”
Guide Documentation Checklist
Before considering your Guide documentation complete:- Clear title matching the Guide name
- Overview explaining what the Guide accomplishes
- Prerequisites and tools listed
- Estimated time included
- Step-by-step instructions with action verbs
- One action per step
- Decision points explained
- Screenshots or visuals included
- Tips and common mistakes documented
- Troubleshooting section included
- Related resources linked
- Tested by someone unfamiliar with the task
- Grammar and spelling checked